About IQPR
IQPR - The International Institute for Quality in Public Relations was initiated by IPRA, CERP and ICO after their joint declaration on quality improvement for the public relations profession in Paris, 1995. Its aims are to develop and publish common quality standards for the profession and guidelines for quality certification. The working plan of IQPR contains five programmes:
- Identifying and assessing existing quality programmes
- Liaising with different quality certification bodies
- Defining the ISO 9000 process for public relations functions
- Reviewing options for personal accreditation or certification
- Developing a master quality handbook for public relations
- Spreading the quality enhancement philosophy through speeches, articles and international conferences and seminars.
IQPR has identified the "Minimum Quality Standards", MQS, for the public relations profession, presented at the Public Relations World Congress in Helsinki in June, 1997
IQPR is registered as an EEIG (European Economic Interest Grouping) in Brussels.
The advantages ...
... of quality PR: Better work results, efficient work, increased customer satisfaction and better profit.
Göran Sjöberg
News and press
04-05-2009
After a lot of positive experiences "Deutsche Akademie für Public Relations (DAPR)" from Germany and the International Institute for...
read more
read more
25-02-2009
Cross border business becomes more and more reality, even in the PR industry. Therefore the demand for international PR experts is growing....
read more
read more
19-10-2008
Brussels: Last Saturday, 19th October 2008, the first four candidates have been awarded "Public Relations Con-sultant International...
read more
read more
